Carlsberg have sponsored the front of the Liverpool shirt for 18 years now but the weekends game against Chelsea was the last time that the sponsor will be on the front of the home shirt.

Carlsberg used the last time that their name would appear on the Liverpool home kit to display the name in Chinese in order to interact with the clubs huge fan base in China.

Carlsberg Group Sponsorship Director Keld Strudahl said, “We’re delighted to have been able to bring about this momentous occasion. We believe it’s a nice little gesture to our friends and fans of Liverpool FC in China, where we know the Club devoted huge support in working things out and we also worked hard with all parties to mark this special occasion for the World Expo.”