Carlsberg have sponsored the front of the Liverpool shirt for 18 years now but the weekends game against Chelsea was the last time that the sponsor will be on the front of the home shirt.
Carlsberg used the last time that their name would appear on the Liverpool home kit to display the name in Chinese [...]
Published on: 8th April, 2010
Liverpool shirts are consistently one of the best selling shirts in the world which is why Adidas are trying to tie up an extension to their current shirt deal with Liverpool which has two years to run.
The current Adidas shirt deal with Liverpool is worth £12 million a season but it is believed in the [...]
Published on: 8th April, 2010
Although most of the attention has been on the new launch of the 2010-12 Liverpool home shirt the new home goalkeeper shirt has also been launched by Liverpool.
The new Liverpool GK home shirt is of course manufactured by Adidas with the logo being just below the collar of the shirt and the stripes being on [...]
Published on: 8th April, 2010
Liverpool have released the official pictures of the new 2010-12 Liverpool home shirt. The new Liverpool home kit is based on the shirt worn during the 1989-90 season which was the last season that Liverpool won the league and they will be hoping that this can inspire he team on to victory in the league [...]
Published on: 31st March, 2010
Carlsberg have sponsored Liverpool since 1992 but as of next season Standard Charter will be the new shirt sponsors for Liverpool.
The new Liverpool home shirt, the first to be released with the new sponsor, is set to be launched by Adidas on the 8th of April. As you would expect there has been a lot [...]